A young man with short hair and a ring on his middle finger is wearing headphones. He looks thoughtful or concentrated and is listening to an audio guide from Audio-Cult in the museum.

The advantages of a web app for audio guides compared to apps and rental devices

Portrait of the blog author Alice. She writes as an expert on audio guides and mediation in museums. Audio-Cult audio guide. The easiest way to create audio guides - without apps and downloads.
Alice Laurent
May 08, 2024

Audio guides are becoming increasingly popular in exhibitions because they provide context to the works and tell exciting stories. Audio guides that run directly in the browser of your own cell phone (so-called web apps) offer a number of advantages over rental devices or downloadable apps. In the following, we explain the most important differences and advantages.

‍1. Simplicity and user-friendliness compared to apps

‍With
audio guides inparticular, it is tedious for visitors to install a new app. This reduces the usage rate of audio guides, as apps require time and storage space. Apps can also lead to compatibility problems or installation errors. A web app in the browser, on the other hand, can be used in seconds by scanning a QR code.

‍2. Advantages & effort compared to rental devices

‍Web apps
are available in unlimited numbers on any device with internet access, while rental devices are only available in limited numbers. With rental devices, you also have to take care of issuing, returning, hygiene and charging - not to mention device defects. Can you hardly hear the narrator's voice in one ear because of the noisy device loudspeaker? Do you need an introduction to using the device? Not with the web app; here visitors can use their own headphones or simply hold their smartphone to their ear to enjoy the tour in top quality.

‍3. Creating and changing audio guide content

‍Another
advantage of audio guides via web apps is the ability to update the content more easily. As the content is stored in a web app, it can be updated at any time with a single click, without the need to update rental devices individually.

‍4. Modern, cost-effective and sustainable

‍98%
of people in Western Europe own a smartphone with a browser, from young to old. That's why more and more institutions are switching to smartphones. A worn-out, outdated rental device or a laboriously installed app are now a thing of the past. As no extra devices need to be produced or individual apps developed, this saves resources from creation to operation.

Summary

‍Overall
, audio guides in web apps offer a more flexible and efficient alternative to rental devices or downloadable apps. On the one hand, they are easy and cost-effective for operators to use, and on the other hand, visitors can use them with their own devices in just a few seconds and thus enjoy a user-friendly experience.

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