Current study - These are the most common types of museums
From art to technology - what are the most common types of museums? The most important figures at a glance.
The Institute for Museum Research has published a study on the trust potential of museums in Germany. How much trust do museums enjoy compared to other institutions? Museum employees should be pleased.
Respondents were shown the 11 items at random and were given a confidence rating between 1 and 10. The overall average of all ratings given for all items was 5.7.
Museums enjoy the highest level of trust in the personal and institutional environment after family and friends and before scientists and the media. They achieve the highest trust ratings of all public institutions.
Which museums are particularly trustworthy? Science and technology museums and botanical gardens are at the top of the trust scale, closely followed by natural history museums. Art museums reflect the average.
We need social trust in order to live together in complex societies. Without trust, democracy is not possible - and museums have the potential to strengthen society's sense of togetherness. This shows once again the responsibility that museums and academics bear.
The current survey also examined the frequency of visits in the last 12 months. Here are the key figures:
👉 6.0 % have been to a museum at least once a quarter
👉 35.1 % have visited a museum at least once
👉 47.7 % have not been to a museum in the last 12 months
👉 5.3 % of respondents do not visit museums at all
The authors of the study found that museums enjoy a high level of trust: even among people who do not go to museums, museums achieve a high level of trustworthiness. Nevertheless, they recognize certain patterns: the higher the frequency of visits, the higher the reported trust values.
The researchers put it cautiously: But the conclusion from the data is that museums are already doing a good job in terms of content to reach their core audience. However, the challenge is to attract occasional visitors to the museum more often (and possibly also to convince people who "never" go to the museum).
Resting on our laurels is certainly not an option. We need innovative approaches to make museums even more attractive - and good work to live up to the trust placed in them. While society as a whole is in a state of upheaval, museums can take responsibility and ensure that they remain relevant in the future.
Patrick Karpiczenko recently described it as follows in an article on culture and artificial intelligence: "Because if you sleep through the transformation, you can't help shape it and will end up facing a fait accompli."
Source: Institute for Museum Research (Kathrin Grotz, Prof. Dr. Patricia Rahemipour)
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